Submit an Article

About writing for Natural Awakenings / Natural Awakenings North Texas editorial policy.

We welcome editorial submissions that are fresh, professionally written, educational and informative for publication as feature and/or departmental articles or HealthBriefs. Each article contains a byline for the writer and is followed by a brief biography with contact information. If your news / articles accompany and ad, (not required for publication) we also put the page number of your related ad after the bio. 

Please make sure you read all the info below before submitting it can really streamline the process and help your information have the best chance for being published.


About Natural Awakenings North Texas (Dallas – Fort Worth Metro North)

Natural Awakenings of North Texas is the region’s premier magazine devoted exclusively to naturally healthy living. Launched in 2011, our magazine reaches nearly over 60,000 health-conscious readers per month in the greater DFW (Collin, Denton, Tarrant and Rockwall counties, with limited distribution in Gainesville too). Our mission each month is to educate readers in our community about new cutting-edge, but credible, ways they can make learn about and take advantage of a naturally healthy, sustainable and earth friendly lifestyle for themselves, their friends and families, and their pets.

About Natural Awakenings editorial (An overview)

Each month, Natural Awakenings advertisers and writers provide the tools our readers need to assist them on their path to personal wellness and healthy living…naturally! We feature articles by national authors as well as from local leaders in the fields of health, nutrition, fitness, organics, personal growth, green living and the environment, and even natural pet. We also provide news and events that are happening in our community and around the globe.


Natural Awakenings provides information in several different formats. Editorial articles that we publish are written in an educational and informative way, by professionals that are searching for ways in which they can make a difference in the lives of others. Being published in Natural Awakenings means you’re being presented as a local expert in your field, and as such is a great way to promote awareness of your practice and business.

ADvertorial (Promotional content): We have other departments that are more appropriate, for information that’s more specifically about you, your business, products, services or events.  These include our NewsBriefs (news, book overviews, events and announcements), department; Community, Therapy or Business Spotlights or Profiles and a wide range of advertising and other promotional options.

We strongly recommend you talk with us about your idea to avoid overlap or redundancy that could prevent consideration of your submission. Want to ask us about your idea? Click here.

Before submitting please review our Submission Guidelines and Deadlines, AND Style Guidelines so you can select the section, theme and topic that best suits your submission and assure that it adheres to our length, style and deadline requirements. This will give your submission the best opportunity for consideration and publication in a future issue of Natural Awakenings.

General Notes, Word Counts, Types of Files Accepted, Deadlines, Descriptions & Required Graphics:

Each month, we share pertinent global news and interviews with national experts. We welcome ideas for stories as well as local article submissions, some of which may qualify for one of our departments: Conscious Eating; Fit Body; Green Living; Healing Ways; Natural Pet; Healthy Kids; Graceful Aging and Wise Words.

Articles and other editorial should be submitted by email as a MS WORD document (no track changes) attachment or text embedded in the body of the email. For the most chance of acceptance, we suggest you review the style guidelines.

We ask that you familiarize yourself with our general content, styling and the kinds of topics we have covered in the past by reviewing a print copy (one or more) of the magazine. Our digital/online archives can be accessed for review of past issues.

General Notes

  • If your article has been published elsewhere, we are most likely not interested in it…unless you own the rights and can rework it to original copy on the same topic.
  • We do not pay for locally written articles. The byline and bio provided with each article, as well as the exposure publication in Natural Awakenings provides, create exceptional value through the exposure achieved for the writer and his/her business or practice. Educational and informative articles tend to build credibility and branding, whether alone or in ways that compliment and strengthen conventional advertising approaches. Thus, the space provided for articles published in Natural Awakenings can be valued as equal to, and in some cases much more, the same space in paid display advertising. And because we don’t charge for article publication, it’s a win/win: we get good articles for our readers and the writer benefits from the exposure.
  • We reserve one-time rights to publish your work in print, on our website and our digital editions of all Natural Awakenings magazines. The contributor, whether paid or not, retains the rights to resell their intellectual property; original copy is embargoed for six months from publication.
  • Your original work will be edited to fit Natural Awakenings’ style and we reserve that right. Edited submissions are not subject to copy review. We will contact you to fact-check as needed, depending upon the amount of editing necessary.
  • Include a one-to-three-sentence (approximately 25 words) bio at the end of the submission that lists your city/state; phone, email and/or website; credentials (degrees and/or other relevant experience); and any areas of specialty. You may also list awards, published books (title, publisher and year) or books to be published (title, publisher, proposed release date). Avoid blatant sales promotion, which decreases the editorial credibility of the piece. We may edit for length.
  • Please write to recommended/assigned word length as indicated below.  Overly wordy submissions will not be accepted.
  • Because of the volume of submissions we receive and the possibility of overlapping topics, we cannot guarantee publication; and if accepted, we may not publish your piece immediately. If you would like us to hang onto the submission for future consideration, please let us know when submitting your article.
  • If your article or Health Brief is selected for publication, we will notify you. Because of space limitation and layout timelines we do not notify in advance if a NewsBrief is being published, unless you are running a paid advertisement elsewhere in the magazine.
  • If you are an advertiser, (not required for publication, though content supported by advertisers does receive priority consideration) we will indicate the page number of your ad at the end of the published piece.


  • All editorial must be in digital format. No faxed or printed submissions are accepted.
  • All editorial must meet our style, standards and guidelines and be submitted as a single “package” (article + images).
  • Information for NewsBriefs may be submitted online via online form.  Professionally written press releases / newsbriefs meeting our editorial style and standards may be emailed as an attached MS WORD document or in the body of the email, to us at publisher – at –
  • Always keep a copy of your submissions. Just in case something is lost or a file is corrupted.
  • All newsbriefs require relevant photos.  (No logos please).
  • All book overviews require book cover and headshot of author.
  • All articles require quality images.  If we don’t have a stock image that can be used with your article, you will be required to provide one that you own the right to use.
  • Unretouched digital photos (JPG or TIFF format), right out of the camera, are preferred.
  • Professionally printed photos scanned at 300 dpi as TIFF or JPG format accepted.  Not accepted: graphics embedded into Microsoft WORD documents, website images, low resolution images, poorly lit images, or computer-printed material.
  • Include all photos or graphics as email attachments accompanying your text or as a separate email with clear indication as to which submission they accompany.


Lead features and departmental articles (and sidebars) generally support the designated issue theme. Rather than tackle a vast subject, it is better to focus on a particular segment (e.g., “Using Chinese Medicine to Treat Menopause” rather than “Everything You Want to Know About Chinese Medicine”). Most features include at least one short sidebar.

  • Length: 300-700 words (some articles longer, but inquire first.)
  • Photo / Stock image required. (No logos please.)
  • Advertisers: Headshot required for endnote.)
  • Due on the 15th of the month six weeks prior to publication month or earlier.


HealthBriefs are short, interesting bits of information often referring to a new health fact or leading-edge research in a particular field. They cover findings from leading-edge research or a new health trend in a relevant field. Health claims must be attributed and footnoted. GlobalBriefs are related to earth-friendly living. We invite you to share health information about your particular therapy, (examples: massage lowers blood pressure; acupuncture can shorten labor; exercise helps ease depression) or local eco-news in one of these two sections. It’s a great way to share you knowledge with the community and get recognized! Send us your idea by clicking here.

  • Length: 50-250 words (some longer, inquire first)
  • Photo / image required. (No logo’s please)
  • Advertisers: Headshot required for endnote.)
  • Due on the last Monday of the month about six weeks prior to publication month or earlier.


What’s new in here in DFW / North Texas? Share it with us!

Do you know of a new business? Someone who recently became certified in a new therapy? Got a new book coming out or a special event coming up?  Do you have information about green or renewable resources to share? We welcome news items relevant to our publication as well as any hot tips or suggestions you may have for an article. Click here for more information on NewsBrief submissions.

  • Length: 50 to 200 words
  • Photo required. (No logo’s please)
  • Due on the last Monday of the month about six weeks prior to publication month or earlier.

Editorial Standards & Style Guidelines

What our readers expect:

  • We focus on hope, healing, practical tips and benefits in all areas of life. Every reader wants to know how they can personally use and benefit from this information in their life journey.

What our readers won’t see:

  • A depressing lists of symptoms and technical details of treatment.
  • Extended, first-person (I/me/my) accounts of life journeys.
  • Marketing, sales copy or self-promotion disguised as an article (for this, we have paid advertorials and Community Spotlights, which our readers enjoy reading and from which the related business will benefit).
  • Highly medical / technical images.

How to write for us:

  • Write in the third person (he/she/people/practitioners/clients/attendees) and use an active voice. You can check out Grammar Girl for explanation.
  • For articles, use we/our/us. Do not use the less formal second-person ‘you’.  (Don’t address the reader directly.)  Do not mention you, your business or clinical experience. See information about paid advertorials if you’re looking to write about your business, products or services.  (Not referring to your business does not apply to Newsbriefs which are most often specifically about your business or your events.)
  • Keep sentences and paragraphs short. Mix sentence lengths and keep paragraphs short; use plain language and briefly define technical terms, and use them sparingly.
  • Include strong, genuine quotes and short anecdotes or case studies to illustrate key points.
  • Add credibility with key findings from scientific studies, statistics and updates on trends, citing authoritative sources.
  • Attribute all medical or health claims and scientific research results. List leading information source(s) and contact information in an italicized endnote, and include attribution in the article. (Example: According to a 2015 Harvard study, researchers found… or “In his book “Healing Well”, author John Smith explained….”)
  • Establish a strong lead paragraph and compelling close.
  • Remember the five Ws: WHO, WHAT, WHERE, WHEN, WHY (and in the case of Newsbriefs, please include HOW and HOW MUCH).
  • Use a clear, logical order for content. (Samples in our digital magazines at
  • Use action verbs whenever possible (E.g., ABC offers; not ABC is offering).
  • Include short anecdotes or case studies to illustrate key points–then expand the focus to a wider context.
  • Use strong, genuine quotes to aid in reader identification.
  • Take on one idea / topic per article. Keep it simple, focused and very easy to read.
  • Make sure there’s a point to your article, a clear benefit / lesson; a clear “take away” for the reader.

Document Style notes:

  • Use Times New Roman, 12-point type.
  • Put punctuation “inside” quotes.
  • Single-line spacing for body text, with an extra line between paragraphs.
  • Single space after periods and no indentations to begin paragraphs.
  • Boldface titles and subheads so that they are easily recognized by editor.
  • When in doubt default to AP style in the Associated Press Stylebook.
  • If you are referring to someone, full name and basic credentials may be used in the initial introduction. After that, formal sir name only.
  • Instead of using only acronyms to list an alphabet soup such as LMT, ND, LPN, etc., spell out each one and include acronym in parenthesis, so we are all certain of what each acronym means. No “alphabet soup” will be included in bylines or end notes.
  • Avoid jargon. If specific medical terms, technical language or idioms must be included, concisely define them for the reader, and use them sparingly.
  • Footnote all sources cited, in detail: Books and magazines need title, author, publisher, year and page number. Individuals need name, title, organization/company, phone, email, city and website. We won’t publish most of this, but it saves hours of fact checking and can be the difference between getting published and not.
  • Unlink hyperlinks that may be in your document—make them text only. Ask a web expert about how to do this in your platform/program.
  • Capitalize first letter of each word in your URL. (Example:
  • Always keep a copy of your submissions. Just in case something is lost or a file is corrupted.
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